October 27 to 29, 2027

10 AM to 7 PM
SÃO PAULO EXPO / SP

(11) 3159-1010

comercial@fieramilano.com.br

Fiera Milano Brasil

Tubotech logo

October 29 to 31, 2025

10 AM to 7 PM
SÃO PAULO EXPO / SP

Fiera Milano Brasil

The editions of the trade fairs promoted by Cipa Fiera Milano are expected to welcome visitors from Latin American countries, Europe, and the USA.

Next week, with the support of Abitam (Brazilian Association of the Metal Pipe and Fitting Industry), Cipa Fiera Milano is holding the 10th Tubotech – International Trade Fair for Pipes, Valves, Pumps, Fittings and Components, and the 4th wire SouthAmerica, the only event in Latin America to bring together the latest technologies, products, and services in wire and cable manufacturing and processing. These events, which are the main showcases for these sectors, will take place concurrently from October 1 to 3 at the São Paulo Expo Exhibition & Convention Center in São Paulo.

For Rimantas Sipas, commercial director of Cipa Fiera Milano, the solid partnership with Messe Düsseldorf in holding trade fairs is one of the reasons for the success achieved in Brazil. “And this year's editions of Tubotech and wire South America are repeating the good results. So much so that there will be 20,000 square meters of exhibition space, with 500 exhibitors and more than 13,000 expected visitors,” said the executive

The two trade fairs attract the interest of professionals such as architects, consultants, controllers, engineers, machinery manufacturers and importers, industrial maintenance managers, and designers coming mainly from Argentina, Bolivia, Chile, Spain, the United States, India, Paraguay, Peru, Turkey, and Uruguay, in addition to all states in Brazil.

Abimei Island

Tubotech will feature the participation of Abimei (Brazilian Association of Industrial Machinery and Equipment Importers) for the first time. In addition to bringing some of its members to the trade fair, the organization will set up an island—offered by IPC Brasil, a company specializing in connections and valves—featuring technical content lectures and workshops. Important names in the sector will be present at these gatherings.

In addition to IPC Brasil, three other companies will be on Abimei Island: Genebre, Remadi, and PR2. Just like IPC Brasil, the first two specialize in connections and valves, and PR2 is a supplier of laser cutting and engraving equipment.

Positive scenario

Data from Abinee (Brazilian Electrical and Electronics Industry Association) reinforce the view that the country’s economic recovery is gaining momentum. Revenue for the electrical and electronics industry reached approximately R$1,461 billion in 2018, a nominal increase of 7% compared to 2017. According to Abinee, this result represents a real increase of 2%, after adjusting for inflation in the sector, which, according to the IBGE’s Producer Price Index (IPP), stood at around 5% last year.

According to Abinee, the results demonstrate the sector’s great potential. Some segments that drive the wire and cable industry—represented at wire South America—stood out in 2018, according to the association, such as Industrial Automation, which posted revenue of R$ 4.69 billion, 5% more than in 2017; Components, with R$ 11.11 billion, or 5% more; Installation Materials, R$ 7.54 bi, up 2%; Telecommunications, R$ 33.48 bi, up 5%; and GTD (Electric Power Generation, Transmission, and Distribution), at R$ 17.77 billion, 9% more than in 2017.

The indicators reveal the importance of the wire and cable sector in the country. And the 4th edition of wire South America, the only event in Latin America to bring together the latest technologies, products, and services in wire and cable manufacturing and processing, is the opportunity for companies in this segment to get closer to local customers and buyers from other countries.

To satisfy the demands of this audience, companies are investing in modernization to meet Industry 4.0 (also known as the 4th industrial revolution), which encompasses the main technological innovations in the areas of automation, control, and information technology applied to manufacturing processes, and the wire and cable sector is a major supplier for the systems that will be implemented.

Therefore, this year, wire's main focus will be the new digital tools available for companies to connect with an audience eager for information and to win new partners. Among the sectors present are wires and cables, machinery, equipment, and accessories, in addition to logistics and various services.

More information and registration on the websites: www.tubotech.com.br | www.wiresa.com.br

Service:

Tubotech and Wire South America
October 1 to 3, 2019
Hours: 1:00 PM to 8:00 PM
Location: São Paulo Expo Exhibition & Convention Center
Imigrantes Highway, km 1.5 – São Paulo/SP
www.tubotech.com.br
www.wiresa.com.br

About Cipa Fiera Milano

Cipa Fiera Milano, the Brazilian subsidiary of Fiera Milano—one of the largest trade fair and congress organizers in the world, which each year attracts approximately 30,000 exhibitors and over five million visitors—became the majority shareholder of Cipa do Brasil in 2011, giving rise to Cipa Fiera Milano. In Brazil, the company holds nine trade fairs representing the most diverse segments of the economy, such as security, clean and sustainable energy, pipes and fittings, cables and wires, occupational health, surface treatment, window frames, rehabilitation technologies, inclusion, and accessibility, among others. Among the main brands in its portfolio are Exposec, Fisp, Fesqua, Ebrats, Ecoenergy, and Reatech.

Source:
Fairs of Brazil
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